Currently, there is no strong medicine positioned for treatment of severely dry, chapped lips and cold sore conditions. To meet this unmet need, we introduce Neosporin Lip Treatment. Neosporin Lip Treatment is a lip protectant and pain reliever designed to help heal the symptoms of severely dry, chapped lips and cold sores. It is a medicated ointment containing two active ingredients: Allantoin (helps to moisturize and protect cracked lips and cold sores) and Pramoxine (relieves pain).